How to list your van: Setting your price

Pricing isn't static. The most successful owners actively manage their rates to respond to demand, competition, and seasonal patterns.

How to research your rate

Start by looking at comparable listings on Camplify. Search for vans similar to yours — same type, similar age and features, in your area — and note their daily rates. This gives you a ballpark. Check what commercial operators charge for a similar van.

Consider your van's unique selling points. A newer van with solar, a toilet, and air conditioning can command a higher rate than an older, more basic setup. Extras like delivery, off-grid capability, or pet-friendliness also add value.

What goes into your pricing

Your total pricing has three main components:

1. Daily rate: What the hirer pays per day. This is where most of your income comes from.

2. Service fee: A flat fee per booking to cover cleaning, restocking gas bottles, topping up water, and general prep. Most owners set based on van type, such as $75 for a campervan, $100 for a caravan, or $120 for a motorhome. 

3. Extras: Optional add-ons like linen packs, camping equipment, portable BBQs, bike racks, or delivery services.

Seasonal pricing

Many successful owners adjust their rates throughout the year:

• Peak season (school holidays, long weekends, Christmas & New Year): Set your highest rate. Demand is strong, and hirers expect to pay more.

• Shoulder season (either side of peak season): Standard rate.

• Off-peak (May–August): Consider a lower rate or weekly discounts to keep bookings coming in.

Don't forget the fees

As an owner, Camplify charges a listing commission on each booking. The rate depends on your membership type — Flexible and Personal members pay 16% (which includes a 9% MyWay Protect contribution and 7% Camplify commission), while Premium members pay a reduced 7% commission with their MyWay Protect contribution built into their annual subscription. Factor this into your pricing so you know exactly what you'll take home.

Regular price reviews

Review your pricing at least quarterly. Check how your bookings are tracking, look at comparable listings, and adjust if needed. If your calendar is consistently full weeks in advance, you might be underpriced. If you're struggling to get bookings, your rate might be too high — or your listing might need refreshing.

Price anchoring with extras

Extras like linen packs, camping equipment, and delivery create additional revenue without changing your core daily rate. They also give hirers the feeling of customising their experience.

The new listing advantage

If you're brand new to Camplify, you might consider pricing slightly below comparable listings for your first few bookings. This helps attract your initial hirers and build those all-important first reviews. Once you've got a few 5-star reviews under your belt, you can confidently raise your rate.