How to list your van: Helping your listing stand out

Your listing is your shop window. It's the first thing hirers see, and a great listing can be the difference between a booking and a scroll-past.

Photos that sell the experience

Great photos are the single most important factor in attracting hirers. Here's what works:

• Clean and declutter first. Remove personal items, tidy the bedding, and make everything look inviting.

• Shoot in natural light. Early morning or late afternoon gives you that warm, golden glow. Avoid harsh midday sun or dark, shadowy interiors.

• Show every angle. Include exterior shots from multiple angles, interior sleeping areas, the kitchen setup, bathroom (if applicable), and any unique features.

• Lifestyle shots. If you can, photograph your van set up at a beautiful campsite with the awning out, chairs arranged, and fairy lights on. Hirers want to imagine themselves there.

• Don't forget the details. Close-ups of a well-stocked kitchen drawer, clean linen, or a neatly organised storage area signal that you take pride in your van.

Aim for at least 10 high-quality photos. Listings with more photos consistently receive more enquiries.

See our Camplify photography guide for photo tips.

A title that hooks

Your listing title should be specific and appealing. Instead of "My Caravan," try something like "Family-Friendly Jayco Journey — Sleeps 4, Ready for Adventure" or "Off-Grid Solar Campervan — Perfect for Couples." Include the van type, who it's best for, and a standout feature.

A description that converts

Your description should answer the three big questions every hirer has:

1. What's the van like? Cover the basics — sleeping capacity, kitchen facilities, power setup, toilet/shower situation, and towing requirements.

2. What's included? List everything that comes with the hire — bedding, kitchen utensils, camping gear, awning, bike rack, etc.

3. What's the experience like? Paint a picture. Where have you taken this van? What makes it special? Is it perfect for beach holidays, outback adventures, or festival weekends?

Write like you're talking to a mate. Warm, honest, and enthusiastic, but not over the top. Hirers appreciate authenticity over marketing speak.

Amenities and extras

Make sure every amenity is ticked on your listing. Hirers filter by features like toilet, air conditioning, and pet-friendly — if you've got it, list it. You can also offer paid extras like linen packs, camping equipment, portable BBQs, or delivery services to boost your earnings per booking.